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Bakers and cake makers

An answering service for bakers and cake makers

Answers while you are icing a cake or pulling trays from the oven: takes the order, the date and any allergies, and emails it to you to confirm.

14 days free, no card needed. From £29 a month plus VAT. No contract. Keep your number.

A baker piping icing onto a three tier wedding cake
AI-generated image.

Floury hands and a ringing phone

Early starts, ovens to watch and a piping bag in your hand: the phone always rings at the wrong moment. Callers who want a birthday cake or a big order do not always leave a voicemail. Tilly answers every call in your business name, day and night, and emails you each order so you can confirm it when you have a minute.

Orders, taken properly

Tell her in plain English what to ask, and she asks it on every order call:

  • What they would like: a celebration cake, a wedding cake, cupcakes, bread or an order to collect.
  • How many people it needs to feed, the flavour and any wording on top.
  • The date they need it, and whether they will collect.
  • Any allergies or dietary needs.
  • Their name and the best number, read back to check.

You get an email for every order, with a summary, ready to call back and confirm the details and the price. Urgent messages are texted to you on Pro and Business.

Allergies and ingredients

She notes any allergy or dietary need the caller mentions and puts it in your message. She answers questions about ingredients only from what you have told her, and if she is not sure, she says you will confirm and takes a number.

Payments and prices

She does not take payments over the phone. If you publish prices, add them and she quotes them in your words. Otherwise she says you will confirm the price when you call back.

When you are closed

She still answers, tells callers when you are next open and takes their order or message. Add your collection times, any delivery area and how much notice you need for a celebration cake, and she passes them on.

Set up in plain English

There is no ready-made bakery set-up, so you start from our general one and add your products, prices, notice periods and the questions to ask, in plain English. When you sign up, choose "Any business" as your industry. If you also run a cafe with table bookings, see our receptionist for restaurants and cafes.

What Tilly asks bakers and cake makers' callers

  • What they would like: a celebration cake, a wedding cake or an order to collect
  • The date they need it
  • Any allergies or dietary needs
  • Their name and the best number, read back to check

While they talk, Tilly checks

  • The postcode: where it is, how far from you, and whether you cover it

Treated as urgent, before you add your own

urgentemergencycomplaint

Takes every order for you to confirm. Booking into your diary is on Pro and Business, once you switch booking on.

Example call

Hear Tilly answer for bakers and cake makers

Answer the phone and listen: Anna rings Rise and Shine Bakery. Tilly takes the details, flags anything urgent and tells them what happens next.

Rise and Shine Bakery is a demo business and the voices are AI. If a real caller asks, Tilly tells them she's your AI receptionist.

Ring a demo business yourself

Incoming call

Anna

Planning a surprise

calling Rise and Shine Bakery · 1:00 · sound on

Questions

Will she take orders and payments?

She takes the order details and emails them to you to confirm. She does not take payments over the phone.

Can she answer allergen questions?

Only from what you have told her. If she is not sure, she says you will confirm and takes a number. Every allergy a caller mentions goes in your message.

What happens when I am closed?

She still answers, tells callers when you are next open and takes their order or message for you.

Is there a set-up made for bakers?

No. Bakers start from our general set-up and add their products, prices and the questions to ask in plain English. Choose "Any business" when you sign up.

Does she tell callers she is an AI?

If a caller asks, yes. She says she is your AI receptionist and carries on helping. She never pretends to be a person.

Do I keep my number?

Yes. Forward your calls to Tilly when you want her to answer, or get a new local number from us.

Plans for bakers and cake makers

Every plan answers every call and emails you every message. Urgent messages are texted to you on Pro and Business.

Starter

For sole traders who miss calls on the job

£29a month + VAT

£34.80 a month including VAT

  • 40 calls a month included, then 50p a call
  • Your own UK local number, or keep yours and forward
  • Answers questions about your business
  • Detailed messages by email
  • Call summaries and transcripts
  • Contacts list of every caller
  • Transfer urgent calls to 1 number
Most popular

Pro

For busy teams who book appointments by phone

£59a month + VAT

£70.80 a month including VAT

  • 150 calls a month included, then 50p a call
  • Books appointments into your Tilly diary
  • Text alerts for urgent calls
  • Up to 3 transfer rules
  • Recognises returning callers by name
  • Answers in 20+ languages
  • Webhooks for your CRM, Zapier or Make
  • Learns your prices from your website or documents
  • Your brand voice, logo and colours
  • Design up to 2 voices of your own

Business

For multi-site and high-volume businesses

£149a month + VAT

£178.80 a month including VAT

  • 400 calls a month included, then 50p a call
  • Up to 3 receptionists and numbers
  • Up to 10 transfer rules
  • Full voice and model controls
  • Learns from your website, documents and brand guidelines
  • Design up to 5 voices of your own
  • Priority support